“”Likes” more valuable than “Tweets,” they NYT is finally charging for online content, and the Top Ten brands that made out at SXSW. Plus, the best apps for March Maddness. Also, ever want to book a quickie at a hotel with your sweetie? Hong Kong’s got an app for that!
1. Facebook “Likes” More Profitable Than Tweets. The company announced Wednesday that an average tweet about an event drove 80 cents in ticket sales during the past six months, whereas an average Facebook Like drove $1.34. [Mashable]
2. Check out Mashable’s Pete Cashmere interviewing Foursquare’s Dennis Crowley at SXSW:
“We’re really doubling down on our venue API,” said Crowley, “so that all the stuff that we’re creating for the product can be used by other people in the outside world.”
3. Arthur S. Brisbane, the public editor of The New York Times, turned his attention this week to the newsroom’s use of Twitter. Read why he uses Twitter here: [Palafo]
4. Want a quickie with your sweetie? In Hong Kong, there’s an app for that. [TheDaily] Check out these secret short stay hotels in Hong Kong that you can locate on your iPhone app!
5. The Ten most buzzed about brands at SXSW according to a study. [Mashable]
- Mashable
- FourSquare
- CNN
- GroupMe
- Tumblr
- Microsoft
- Instagram.
6. How was SXSW? Rex Sorgatz answers that question on VYou:
7. AmEx Campaign Positions Rewards Points as Social Currency [AdAge]
8. Social Media Explained: [Mashable]
9. Yep. nailed it. [CNN]
“At SXSW, attendees are social-media lab rats, running around the maze of Austin bars, hotels, and conference rooms equipped with strange, glowing sensors that give them ambiguous signals about where to go and what to do at all hours of the day and night.”
10. SMS on steroids. eBuddy, the Dutch company that enables millions of people worldwide to communicate with each other on the Web and a wide range of mobile phones, is today introducing a brand new application for iPhone and Android. [TechCrunch]
11. Couldn’t agree more: “Is anyone else extremely comforted when Bill Nye comes on the news to explain what’s going on? The fact that the guy who showed me how ice works is explaining nuclear meltdown for me years later has a continuity to it that I find really comforting. Bill Nye will always be there, in a bow tie, to explain to you what’s happening in a way you’ll understand. Thanks, Bill.” [LibrarySciences]
[youtube]http://www.youtube.com/watch?v=WF3NIWP-Nwo[/youtube]
12. The NYT is finally going to start charging for it’s online content. I, for one, couldn’t be happier to support the Times, even if the prices seem a little steep. Beginning March 28th, visitors to nytimes.com will be able to read 20 articles a month without paying, and then they will have the option of buying one of three digital news packages:
“$15 for a month of access to the Web site and a mobile phone app; $20 for Web access and an iPad app; and $35 for an all-access plan” [NYT]
Publisher Arthur Sulzberger Jr. explains how NYTimes.com will implement digital subscription in “A Letter To Our Readers” [NYT]
13. Check out the six best apps for March Madness. [Gizmodo]
14. FOMO (Fear Of Missing Out) and Social Media. [CatarinaFake]
15. GroupMe won the SXSW Group Messaging Wars, says infographic. [TechCrunch]
